30/3/25

Adam Hosker Speaks Out On Katie Hopkins And Their Infamous Battle of The Apprentices

Get ready, because this episode of Beyond The Boardroom delves into one of the most notorious rivalries in Apprentice history. I'm talking to Adam Hosker, who went head-to-head with the ever-controversial Katie Hopkins back in Series 3. He calls their clash "super simple" – I call it fascinating television, and now, years later, Adam shares his side of the story.

He recounts the infamous insults ("negative soul," "cocky," "arrogant," "slow") and details the moment Hopkins dismissed his Royal Navy training background with a cutting "You're working class." We explore how he handled that intense personal conflict under the glare of the cameras (five consecutive boardroom appearances!) and why he feels vindicated today. Adam offers some... pointed advice for Katie, rooted in his own experience growing up mixed-race in Blackburn and valuing diverse perspectives.

But there's more to Adam than that feud. A natural salesman since childhood, he discusses his successful career trajectory into tech and AI, his passion for building connections ("It starts with a conversation"), and why he rates his own success only a "six out of ten," despite clear achievements. As a fellow YouTuber and podcast host, I appreciate his candidness about ambition, purpose, and navigating career crossroads. He even shares his creative side projects, including podcasting and making music videos.

We also unpack the realities of The Apprentice process itself – the pressure, the isolation, the manipulation – and the key entrepreneurial lesson he took away about the sheer speed of creation. Hear his thoughts on Lord Sugar, the truth behind his firing, and why resilience learned early on is crucial for navigating both life and business. This conversation, expertly handled by our podcast producer, offers valuable insights into handling conflict, building a career after reality TV, and the drive needed for significant marketing wins.

Find the full series of Beyond the Boardroom on YouTube.

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Joe Phillips, The Apprentice Safari Guide on Facing Lions, Lord Sugar And Building a Sustainable Brand